Positioning

Keynote Speaker

The number one way that meeting planners use Lou is as their meeting’s kickoff speaker. His special blend of high content, whimsical humor and great energy make him a natural for this slot. He guarantees your meeting will start on a high note and that his message of hope and humor will carry throughout your event. In addition, Lou encourages meeting planners to share their overall theme with him and he happily weaves that theme throughout his presentation.

Lou has also been asked to be opener and the closer on some meetings. In this format, he does one of his keynote addresses to start the conference and then stays throughout the meeting, gathering notes and ideas that he molds into a closing keynote that serves both as a summary of the entire conference and as a energetic sendoff as participants head home.

To be sure, Lou is also comfortable as a luncheon or dinner speaker, though his personal preference is to be slotted first thing in the morning.

Motivational Speaker

This category can mean many things, but for you it often takes this shape: he is speaking at what is essentially a technical conference for a large association and the meeting planner wants some contrast in one of the sessions, so Lou is called upon. He is very often the only outside professional speaker on the program and most meeting planners will use him to redirect energy, create a positive feeling toward the beginning or ending of a conference, or simply as a method of giving their attendees some light-hearted relief in the midst of what might otherwise feel like information overload.

Speech Coach

Though more than 90% of Lou’s coaching is with professional speakers, he has also worked with corporate executives who need to make oral presentations and truly want to improve their skills. The key here is lead-time: increasing your effectiveness as a speaker isn’t an instant proposition so, should you need these services, contacting Lou well in advance of a specific need is always advisable.

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